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Logo Evolution - Give your brand a makeover!

If your logo and company style is looking a bit dated, Hullabaloo can use creative logo evolution to refresh your company's brand without ditching your heritage...

If your logo and company style is looking a bit dated, how do you refresh your company's presentation without changinging your logo? Creating a new logo may be a great way to show your customers that you are moving forward and developing as a business - but what if you or your team don't want to change?

It's a very common challenge - if your organisation already has a corporate identity or brand, you will almost certainly find that some of your team won’t want to change it. It may be because they are attached to the old Logo, its history and tradition – or simply that they don’t see the need to change. There are lots of really good reasons you or your team may not want to change your logo, but it doesn't mean you have to miss out on that chance to show your customers you are a dynamic

At Hullabaloo, we take the time to understand all these viewpoints and use our creativity to find a way forward.

Sometimes evolving and applying an exisiting Logo can achieve everything a new Corporate Identity would – but without leaving part of your team feeling left behind. Alternatively, we can create a completely new Corporate Identity and Logo, and help get your whole team on board with just what can be achieved with an exciting fresh new look.

What we deliver...

  • We give you full support and advice about your logo evolution
  • We develop new styles and straplines to support your logo
  • We evolve existing logos and their application
  • We create new logo options that are a more radical logo evolution
  • We create an effective, dynamic new brand – even where a logo can’t be changed
  • We write and produce brand or corporate identity guidelines
  • Full Stationery
  • Design and print of Signage and livery
  • Help present and explain the logo evolution to your entire team
  • Launch events and support for external audiences
  • We provide full and ongoing artwork storage and delivery
  • Deliver dynamic future-proof solutions from web to exhibitions

BRUSH, Loughborough

The Loughborough based BRUSH brand is steeped in history and a proud tradition, but  a recent change of ownership meant they were also keen to get a fresh new look for their Leicestershire headquarters.

View Project

Chubb Locks, West Midlands

Chubb at Heart

ASSA ABLOY are the global leader in door opening solutions and home to some of the world’s most recognised security brands including Yale, Chubb and UNION. When Chubb was no longer going to be available, we were asked to help with some Brand repositioning.

View Project

RMG, Manchester


The Residential Management Group is one of the UK’s leading property management specialists. Their new website provided a great opportunity to show people how RMG were moving forward and to reflect the company’s values and spirit. That meant we had to make sure the style of the site was strong enough to use on a wide range of communications -so we started off by looking at the RMG logo. 

View Project

Why change anything at all?

Your visual identity is the most memorable representation of your business, and your logo makes you instantly recognisable. Like the clothes we wear, our facial expressions, or the tone of voice we use – it says a great deal about how we see ourselves and how we would like to be seen.

It has been described as ‘an outward sign of an inward commitment’ - and It should represent your business appropriately, and give the people who see it a strong sense of the values of your brand.

That's why working with professional logo designers like Hullabaloo can be invaluable to the future of your business, and why we work closely with you to make sure that your brand will hit the mark, every time - whether it's an evolutionary development of your existing logo, or a revolutionary new look.

The next step is simple – just give us a call.

We would love to meet and talk about your brand and logo evolution - or any specific projects you are planning.

We will help identify your requirements, define the brief, and provide full costings as required. We will work incredibly hard to make sure all your visual communications deliver their full potential.

Call Sue or Colin on 01509 224466 to arrange a face to face meeting, or contact us for more information.

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