W11 are part of Kensington and Chelsea Council and needed an interactive PDF and movie to promote their innovative low carbon homes.
Having successfully worked with ECD Architects for a number of years, they suggested we would make a good partner to help the Lancaster West W11 team to promote the range of sustainable products on their app ‘WeAreW11’ and communicate with their wider community..
We created an illustration based on the architect’s drawings and added in easy to read icons to clearly communicate the benefits of each innovation. This was turned into an in teractive PDF that could be sent to residents and downloaded from their website.
The W11 team were really supportive and together we developed a style that met the brief and helped them to deliver the sustainability message to the community they work in.
As part of the project we also produced a small printed leaflet for community events and social media graphics to launch the low carbon home.